OREANDA-NEWS. October 28, 2010. In early July PAVA signed a contract with a new partner from the capital of Mari El republic. From the onset of cooperation and to present day the partner has been ordering sold by weight and consumer-sized flour under “Altay-Batyushka” trademark.

According the Company’s representatives the majority of partners are quick at giving preference to “Altay-Batyushka” flour in blue package. Bright package hints at Altay traditions whereas the name of the trademark reflects the connection to the place where the feedstock is cultivated. These factors together with affordable price have sparked the partner’s interest whereas excellent quality has secured stable demand.

Despite fierce competition on the region’s flour market with most federal brands being available PAVA has consistently shipped flour to Ioshkar Ola as well as other cities in the republic.