TV MR MLD Estimates TV Advertisement in August
OREANDA-NEWS. September 22, 2010. According to the company TV MR MLD, estimating the TV audience, in August 2010 the Top-10 brand-leaders also comprised: Jacobs - 12,1% of advertising time, Barni – 11,98%, Corona – 11,98%, Muzmobile – 11,61%, Om – 8,49%, Starii melnik - 8,24%, Efes Pilsener/Efes Vitanta – 6,87%, Tuborg Green – 6,58%, Mivina – 6,34%.
The study was made on the basis of the analysis of advertising time volume on 14 TV channels of Moldova - Prime, STS, Pro TV, NIT, N4, EURO TV, TV7_NTV, MUZ TV, Moldova1, 2Plus, TNT_bravo , RU TV Moldova, Jurnal TV, Publika TV.
According to the Association of Advertising Agencies of Moldova, the volume of TV advertising market of Moldova in 2009 amounted to near EUR12 million, including EUR1 million – political advertising. According to preliminary forecasts, in 2010 the volume of TV advertising market will increase by 0,8% against 2009, totaling to EUR12,1 million.
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