OREANDA-NEWS. January 19, 2010. Pursuant to the order of the CEO, Ms. Anastasia Bondareva has been appointed head of ROSNO's Marketing Department. Mr. Andrey Krupnov has been appointed head of ROSNO's Business Development Department, reported the press-centre of ROSNO.

In her role as a head of the Marketing Department, Ms. Anastasia Bondareva will be in charge for the following basic activities:

organization of everyday operations of the Marketing Department,

development and implementation of the marketing strategy and plan,
 
marketing support of sales channels,

brand management.

Mr. Andrey Krupnov, who will now be heading the Business Development Department, will be coordinating such activities as:

development of the strategy of Allianz Eurasia, strategic planning.

organization and carrying out of market research,

analysis of the statistical data collected in the insurance market, forecasting of major market indicators,

organizing and coordinating the business planning process,

ensuring interaction with national and international rating agencies

"All ROSNO’s business activities are based on the Market Management philosophy, whose core is comprised by such notions as client and market. The structural block, which includes the Marketing Department and the Business Development Department, is pursuing such vital tasks as strategic planning based on thorough understanding of the clients’ needs, market research, and communication of our values and advantages to target audience. I am pleased to welcome Anastasia and Andrey in our team, and I wish them new professional successes. I am certain that they will make a significant contribution to achieving our strategic objective of attaining leadership in the Russian insurance market", commented on this appointment Mr. Artashes Sivkov, Deputy CEO of ROSNO and head of the Market Management block.

Ms. Anastasia Bondareva was born on 04 August 1977. In 2000, she graduated from the Moscow State University of Printing, majoring in artistic-technical design of printing products. In 2008, she completed studies in the State University of Management, majoring in marketing.
She started her professional career in the paging company Astra Page in 1998 as head of the advertising division. Since 2001, she headed the advertising and promotion division of Renessans Strakhovanie Group. In 2005, she was appointed to head the Marketing Communications Department of OJSC AlfaStrakhovanie.

Mr. Andrey Krupnov was born on 19 September 1974. In 1997, he graduated from the Economic Faculty of the Lomonosov Moscow State University. He started his professional career in 1996 in Vneshtorgbank as a chief economist in the statistics, accounting and planning division. In 1999, he became head of the regional group of branch management directorate in Alfa Bank. Since 2000 — head of the marketing and regional business development division of the regional development department in Ingosstrakh. In 2005, he was appointed director for sales strategy and development in the insurance group UralSib. Since 2007 — member of the board, head of the strategic planning and marketing department in OSAO Rossiya.