OREANDA-NEWS. December 21, 2009. Sun InBev sums up the national promo-action Klinskoe "World expedition with friends". Participation in the promo have accepted more than 100 000 persons, and three happy winners have gone with their friends to travel worldwide, reported the press-centre of Sun InBev.

The action Klinskoe "World expedition with friends" started on September, 1st, 2009. Consumers of all product line Klinskoe in all the regions of Russia could win a trip for the company of friends from five persons on their own route – through any cities, on any type of the transport, to any city of the world! From Antarctica to the Himalayas, from Easter island to Chukotka!

Web-site www.tusovka.ru became the basic tool of the action. Participants of the action should lay on its illustrated virtual card a route of desirable travel with friends! The length of a trip and chances of a victory were defined by quantity of unique codes from bottles and cans Klinskoe, registered by each participant.

Competition has caused huge interest among fans of Klinskoe: 450 lucky beggars have gone to travel over the big cities in Russia, 80 000 participants have filled up the account on a mobile phone, and 20 000 persons have received collapsible braziers and have already tested them in the open air in the company of friends.

Evgenie Rubanov from St.-Petersburg, Galina Guseva from Saransk and Michael Levchenko from Magnitogorsk went to the world expedition. Evgenie Rubanov with friends typed 3 127 codes from bottles and cans Klinskoe and went to travel with friends to east Asia. Guys opened for themselves surprising color of the Indian city Panaji, Tokyo, Manila, Bali Island, Kuala Lumpur and Bangkok took pleasure in exotic of Shanghai. Galina Guseva from Saransk and her friends typed 1 638 codes and visited the cultural centers of Europe. Travelers took pleasure in the Collosseo in Rome, walked on paved small streets of Prague and took pleasure in world masterpieces in the Louvre in Paris. Michael Levchenko typed 14 000 codes and went with friends to have a rest to solar Egypt with residing "all inclusive" in the best five-star hotels.

"We are glad, the action has caused such interest of consumers Klinskoe, and we can tell that we prepare for them lots of fascinating surprises!" - the group brand manager Vera Moshkina has commented.