OREANDA-NEWS. August 24, 2009. SunInBev announced the launch of the Sibirskaya Korona in a new original bottle. The first bottling has been produced in Omsk, reported the press-centre of SunInBev.

We proudly present the new original bottle – a fine ornament for the rich noble Sibirskaya Korona beer. Refined luxury in every detail, smooth lines, the elongated convenient bottle neck, elegant bottleneck label that guarantees quality – this is the new quality standard set by the Sibirskaya Korona brand in its pursuit to cherish its consumers.

The SunInBev brewery in Omsk is the hometown of Sibirskaya Korona making it the ideal location for the launch of the new bottle.

“Sibirskaya Korona is a longtime favorite brand in Russia. That is why we wanted to introduce the new bottle, which could be indeed as admirable as the unique and noble taste of the beverage itself, - comments Julia Reshetova, SunInBev group brand manager premium brands. – We are sure that our consumers will appraise the new design as much as they appreciate the taste of Sibirskaya Korona”.