Transsiberian Re Is on 4th Place in Ukrainian Market
OREANDA-NEWS. July 20, 2009. Center of Informational Policy of League of Insurance Organizations of Ukraine (LIOU) carry out research of PR activities of the members of this organization. According to the results of the 2 quarter of 2009 Transsiberian Reinsurance Corporation is on the forth place, getting ahead of large direct insurers, where PR is traditionally one of the main means of communication with their clients and partners.
For almost two years LIOU has been monitoring, researching and systemizing data about the informational activity of press-services of the companies – members of this organization. According to Svetlana Glushko, director of LIOU Center of Informational Policy, “many companies increased considerably their informational activities during the crisis period. In view of new economic conditions, information should be highlighted”.
Transsiberian Re is the member of LIOU since 2006. Despite all economic and legislative restrictions, Ukrainian market is priority for the Corporation. Transsiberian Re actively supports LIOU initiative to soften rating requirements to nonresident reinsurers. The demand for the services of Russian reinsurers is affirmed by the fact that during the present crisis Transsiberian Re accepts risks from ten largest Ukrainian insurers.
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