OREANDA-NEWS. October 30, 2008. The conference was organized by the Center of System Business Technologies SATIO under the auspices of the professional contest “Brand of the Year” in Belarus, reported the press-centre of Belagroprombank.

JSC Belagroprombank acted as a general partner for the conference. The representatives of the Belarusian and Russian financial sector took part in the conference.

For the first time ever, the conference presented the issues regarding banking brand creation and promotion in the modern financial market, implementation of new communication technologies.

Within the framework of the conference JSC Belagroprombank shared its rebranding experience, for which the bank was awarded the gold medal in the contest “Brand of the Year” in the years 2006 and 2007.