OREANDA-NEWS. July 09, 2008. In June, 2008 "UkrSibbank" Private Banking took part in the 2nd international conference - "Private Banking & Wealth Management in Russia: Perspectives, Strategies, Practices". During the event the development of Private Banking & Wealth Management in Russia and CIS countries was widely discussed, reported the press-centre of UkrSibbank.

“Loyalty program is an important marketing tool in every client-centered business, including Private Banking. Its competent implementation allows not only to meet all customer’s needs, to build up long-term relationship on the “customer-seller” level. Also, using much more sophisticated psychological factors, it makes it possible to create an atmosphere of both financial and emotional comfort for a client”, said Alexey Alexandrov, Assistant Chairman of the Board, Head of Private Banking Department of JSCIB “UkrSibbank”.

The conference gathered leading top managers and heads of Private Banking/Private Wealth Management departments of Ukrainian, Russian, European banks as well as those of the investment, insurance, consulting and service companies.