Bank Electronika Opened Retail Office in Kostroma
OREANDA-NEWS. June 27, 2008. Bank Electronika opened a retail office in Kostroma on June 25, 2008. This is a new-format office, oriented toward provided residents the greatest degree of convenience and accessibility. Everything is the office is subordinated to that goal – an entirely new design for the organization of services has been marshaled and the facilities are decorated in an original design in Bank Electronika’s own contemporary corporate style.
The new office in Kostroma is one of the building blocks in a powerful national retail network that Bank Electronika is constructing. In accordance with its retail strategy through 2010, the Bank will open as many as 150 retail offices in large cities of Russia, those whose populations exceed 200,000.
The retail strategy of Bank Electronika contains a social mission as well – to offer high-quality, comprehensive banking services to citizens of the country who have average earnings (from 2,500 rubles per month per family member). Ten rubles are sufficient to open a deposit at the Bank; cash credit varies from 5,000 to 120,000. (Loan applications require minimum documentation and are reviewed in the shortest possible time.) The Bank also executes ruble-denominated money transfers. Clients who open accounts receive a free international banking payment card Visa Electron Non-Personalised.
Bank Electronika is striving to become a family lending institution and to help Russian families financially realize their plans and dreams, from completely a large purchase to safeguarding their nest eggs. “Reliable Helpmate” – is the motto of the Bank’s retail strategy.
The Bank has taken care to ensure that clients find it pleasant to visit. Each personal services office, for example, has been outfitted with a children’s corner where kids can comfortably spend time while parents are engaged in discussions with Bank employees. In addition, visitors to the retail offices need not prepare banking slips and payment requisitions – employees of the Bank handle all the routine work.
Marina Upatova, Director of the Directorate for Retail Business at Bank Electronika, noted: “In entering the Kostroma market, we are offering high-quality, convenient banking services that are, most importantly, acceptable to the average person. An individual may to come to the Bank and acquire a loan for a child’s education or wedding or for a sizeable purchase. We know from our marketing research that there is great demand in the regions for accessible banking services.”
The retail personal services office works weekdays from 9:00 to 20:00 and Saturdays from 10:00 to 16:00.
The Kostroma office is located at Ulitsa Sovetskaya 119.
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