Parex Bankas Starts Issuing Credit Card BLUE from American Express
OREANDA-NEWS. On April 21, 2008 AB Parex Bankas started issuing a unique credit card in Lithuania, BLUE from American Express. Apart from many other advantages, the card offers a cardholder up to 1 percent cash back on all spending. An exceptional design BLUE card made from clear plastic is oriented to youthful and active people who appreciate innovative solutions, financial freedom, added value, and first-class service, reported the press-centre of Parex Bankas.
A cardholder will be paid back up to 1 percent of the sum spent on all purchases with the new card during the year both in Lithuania and abroad. The cash amount calculated of the sum spent in the previous year will be returned to the card after one year of the card’s validity. Another financial benefit of the clear BLUE card is that a cardholder will be given as much as 45 days interest free for all purchases. Moreover, a cardholder will be provided a high credit limit of up to four months wages, which will allow purchasing wanted items or services at any time. There is no card service charge in the first year, and next year the discount of the service charge may reach 100 percent, depending on the amount spent paying by card during the year.
When shopping, the BLUE card gives exclusive offers with the American Express Selects programme and partners’ discounts both in Lithuania and abroad, e.g. store chains “Sarma”, “Dorado”, “Elegant Line”, “Bimbo”, restaurant chain “Pomodoro”, and many other product and service places. The unique thing is that products purchased with this card will have a longer warranty period than provided by the seller or manufacturer (up to 24 months), and protection against theft and accidental damage up to 90 days after purchase.
The clear BLUE card provides benefit and safety when travelling. A medical and accident insurance for up to EUR 75,000 and insurance from theft of cash and tickets is valid for a cardholder and accompanying persons. The BLUE card insurance also guarantees protection from its illegal use.
“Both in Lithuania and abroad, customers tend to choose what provides real benefit for them and helps to express them: economical cars, ecological food, and original resting places. Payment cards have become not only a means of payment, but also a part of wider financial opportunities, active daily lifestyle, and self-expression. Thus we decided to offer an exclusive design credit card with unique financial benefits, BLUE from American Express, to the Lithuanian market,” says Alma Vaitkunskiene, Chairwoman of the Board of Parex Bankas.
According to her, customers will shortly feel evident advantages of the BLUE card when paying in shopping centres, filling stations, for services, e-shopping, and being paid cash back for all their purchases.
In October 2007, Parex Bankas introduced The Platinum Card and The American Express Gold Card in Lithuania and has been successfully issuing these prestigious cards since. The bank is the sole official representative of the globally-recognised financial services organisation American Express (its brand is included in the list of top 15 brands worldwide) in Lithuania. Parex Bankas services cards and ensures that the American Express customers are provided with the first-rate services both in Lithuania and abroad.
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