Expocenter Conducted "House and Garden" Exhibition
OREANDA-NEWS. On 10 April 2008 was announced, that from 10th till 13th of April in the Central Exhibitions Complex “EXPOCENTER” the premier of the new exhibition “HOUSE and GARDEN” take place. The aim of the exhibition’s project is creation of global business and informational space for professionals and amateurs of landscape art. New synergy effects and integration into new market niches will be provided by the parallel events “WOODEN HOUSE”, “FIREPLACES SALON”, “WELLNESS & SPA. BASSEINI and SAUNI”.
Organizers plan to break out usual understanding of garden and to turn to the modern concepts, where garden is closely connected with house and is considered as a complementary space under the open sky. At the show it will be possible to see the different versions of this concept: garden- kitchen with barbecue in the Italian and French styles; garden- art gallery with sculptures; garden- swimming pool, garden- living room; etc.
Main product groups: landscape design and maintenance, equipment and garden structures, garden tools, outdoor living and garden furniture, small architectural forms (arbors, pergola), water and outdoor lighting, plants’ care and protection facilities, lawns, winter gardens, clothing for garden work and etc.
The concept of exhibition means complex approach to the landscape designing and gardening. Architects and landscape designers will present interesting projects, establish contacts with suppliers of plants, garden furniture and equipment and get new contracts.
Manufacturers will have the possibility to develop and enlarge dealer system, to set the intersectorial relations, visitors will receive professional consultations, get acquainted with technical novelties and will be impressed by the beautiful garden show.
The highlight of the exhibit will be the unique show “Garden magic”. Around wooden house landscape designers will create small versions of four garden types: Japanese, English, Exotic and the Russian cottage garden. Visitors will be able to estimate specialists’ work and to consult landscape architects.
For specialists there will be organized workshops of well-known designers from England and Germany.
Russian and foreign mass media will promote the exhibition “HOUSE and GARDEN” as in internet recourses as in print media. Participants and partners will get informational support as before the exhibition period, so in the post-show time. Publications of the forthcoming event will appear in such well-known Russian editions as “House and Garden” and “Beautiful Houses”. Personal invitations will be sent to more than 20 000 specialists of the garden sector.
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