Ukrsotsbank’s Call Center Proved High Level of Clients Servicing
OREANDA-NEWS. August 01, 2007. Kateryna Sivkova, a journalist, accomplished the research of Call Centers of leading Ukrainian companies (including banks) exclusively for the DM Days site, reported the press-centre of Ukrsotsbank.
Ukrsotsbank’s Call Center is a highly effective informational resource that also strengthens its positions as a sales channel. The research accomplished by a journalists’ team headed by Kateryna Sivkova became another proof of the efficient work of the Bank’s department. While studying the work of informational centers of the local market’s leading players, operators were asked various questions concerning products or services provided by their company. The replies were evaluated by a five-grade scale according to the following criteria: politeness, efficiency, descriptiveness, correctness, and language proficiency.
First, Ukrsotsbank got highest grades for each criterion. Second, this result became the best among the banks under examination. Besides, Ukrsotsbank’s Call Center showed the highest results not only among other banks but among all companies from various branches of industry as well – such as the largest producers of baby food, well-known producers of household appliances, fast-food restaurants, and cosmetics’ producers. Iryna Knyazeva, a Deputy Chairwoman of Ukrsotsbank’s Board, emphasized that clients prefer those banks which provide top-quality servicing. That is why Ukrsotsbank has been constantly improving the servicing quality including Call Center services.
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