MERLION Begins Distribution of ASUS Notebooks in Russia
OREANDA-NEWS. June 15, 2007. ASUSTeK Computer Inc. (ASUS), a leading manufacturer of high performance notebooks, starts a cooperation with MERLION, a market-leading distributor of pocket PCs, computer components and peripherals in Eastern Europe, CIS and Baltic countries.
Established in 1989, ASUS is well known for its high-quality products and innovative technologies. Asus notebooks are high-performance and offer their users many opportunities to exploit state-of-the-art technologies.
MERLION is one of the biggest players on the portable PC market. Its distribution portfolio includes products of seven mobile solution providers. The agreement with ASUS raises the total volume of notebook providers in MERLION’s product range which will be over 70% of the Russian mobile PC market.
As Vadim Yarotsky, Marketing Director, MERLION, put it, “ The collaboration on notebooks is a big step in the relations with ASUS, our long-standing partner on computer components. ASUS is one of the world recognized market leaders in portable solutions and we expect a long-term and mutually beneficial cooperation. Its broad portfolio of models, including end-user oriented and corporate client-oriented models, allows to meet wide-ranging needs. The cooperation with ASUS will strengthen MERLION’s positions in the mobile solutions segment and boost the sales volume of notebooks by 25%. I am sure that ASUS world leading products will be popular with our partners.”
“The cooperation with MERLION will definitely strengthen our positions in the Russian market. It allows us to further expand our sales channel in regional Russia and offer ASUS innovative solutions to more users,” said Alex Kim, Head of ASUS Russian Office.
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