OREANDA-NEWS. April 27, 2007.   The 4th Interregional Festival of Corporate Periodicals CorpoRight-2007 took place in Kirov; various awards were granted to the participants during the event. IES-Holding's corporate newspaper, New Generation, was recognized as the best corporate periodical of the festival in the nomination "For the Promotion of a Corporate Brand".

Also, OJSC Kirov Communal Systems' corporate periodical, Vyatka's Communal Worker, was nominated for an award in the "Discovery of the Year" nomination.

The highlight of the event was the fact that the festival participants themselves announced the winners in the nominations.

The festival hosted two master classes given by the Press-Service Magazine's Managing Editor, Leonid Sukhoterin, and New Generation Newspaper's Editor-in-Chief, Natalia Goncharova, and a number of workshops. The workshops focused on the issues of setting up a system of interaction between the editorial offices of various corporate periodicals and subdivisions at companies located in other regions and towns (the workshops were chaired by A.N.Ivkin, Gosstrakh Newspaper's chief editor); among other issues discussed were the tips and tricks of the transition from publishing advertising periodicals to corporate newspapers; work with authors of the newspapers published in educational institutions; specific features of the corporate newspaper texts, etc. During a round-table discussion the participants in the festival had the opportunity to exchange their experiences in promoting company brands via corporate publications.