Pandemic Brought Down Jewelry Sales in Russia by 50-70%
As the ministry explained, the main reason for this effect is the shift in consumer demand during the pandemic to essential goods. Another factor is the increase in the cost of raw materials for jewelry production, due to the increased exchange rate: in this regard, the cost of finished products increases by an average of 20%.
At the same time, the press service of the ministry emphasized that the drop in jewelry sales will not have a significant impact on the sales volumes of Russian precious metals producers due to their sales structure.
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